Founder's Story | Igniton™

Igniton was founded with a visionary mission: to ignite and expand human consciousness through breakthrough wellness technology. Inspired by science and ancient wisdom, Igniton fuses cutting-edge innovation with a higher purpose.

The Founder's Journey

Jirka Rysavy, the founder of Igniton, is a highly successful entrepreneur who built several billion-dollar companies, including Corporate Express, which grew rapidly to become Colorado's largest privately owned company with $4.7 billion in revenue before its acquisition by Staples.

He also pioneered organic food retail with Crystal Market, the foundation of Wild Oats, later acquired by Whole Foods. A child math prodigy and former athletic champion from the Czech Republic, Jirka also founded Gaia Inc. (NASDAQ: GAIA), a digital streaming platform focused on conscious media, personal growth, and spirituality.

Gaia, Inc which owns two-thirds of Igniton, offers a vast library of films, documentaries, yoga classes, and transformational content.

Inspiration Behind Igniton

A humble, private and highly successful entrepreneur who lives simply in a tiny cabin in the mountains, Jirka’s original inspiration for Igniton was to create products which could help to expand consciousness.

After becoming interested in the subatomic, quasi-particles described in advanced research (known to ancients and known now as ignitons), Jirka was inspired by the idea of ignitons working to optimize the human body.

University studies published in peer-reviewed journals inspired this mission — and from that vision, Igniton, named after the Greek word for fire, was born.

  • Peer-Reviewed Journals

    University-led studies on igniton-enhanced supplement formulations show they perform better than the same ingredients in unmodified form, supporting benefits for focus, energy, and resilience.

  • Solar Origins

    Discovered using some of the world' s most sophisticated particle physics equipment, ignitons originate from active stars like our Sun and are the driving force behind what ancient cultures called "World Spirit."


  • Raising Consciousness

    Ignitons increase the energy, or light, of water by 300%. Given the body is 70% water, this increased light emission by the body is a measure of increased consciousness.

The Bigger Mission - Improving Collective Consciousness

Igniton's founder deeply believes in raising collective consciousness. Quantum physicists describe ignitons as carriers of "energy quanta"—energy that we can attract and accumulate in our bodies through spiritual practices that foster deep coherence.

Coming from the Sun, ignitons carry a massive amount of quantum energy with a potential to increase the body’s electrical voltage and neuron processing speed as well as level of awareness or consciousness.

Join the Mission

Explore Igniton's range of scientifically-advanced supplements infused with ignitons, and join the mission to elevate consciousness for personal and collective transformation.

Want to be a part of building the Igniton movement?